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How to Evaluate the Value , Merit of Your Idea

 

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Technical Assessment

 

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Which Unmet needs is the product going to satisfy? 

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Is there sufficient data to substantiate that these are truly Unmet needs for the customer? 

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Which product features will satisfy these unmet needs? How?

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What product claims will be made?

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Are design criteria established for the product? 

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Have preliminary product, component and packaging specifications been developed?

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What type of testing will be done in order to evaluate the soundness of the product design?

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How long should the product be expected to last? 

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Be especially careful if the new product will utilize any unproved technology. It would be better for you if that technology got tested with somebody else's money. 


 

Business Assessment

 

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Who are my competitors? 

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How can they affect my sales?

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What are the most effective channels of distribution?

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What are the prices of competitive, similar products? 

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Which are the major factors that influence potential users? Price, quality, brand name, service, etc.? 

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What is the best way to gain exposure in this market?

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Are there any drawbacks to selling in this market?

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Who are the best potential buyers and representatives for my product? 

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Are there any potential licensing or joint venture partners in this market? 

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403 Christie Ct., Stewartsville, NJ 08886 USA
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Fax: 908.387.0447  Email
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Home
Who We Are
Unique Strengths
Our Services
Projects Resume
Your Next Step
Write Us
What's New
Articles
Ask SolvWizSM For FREE 

TechnoBusiness Solutions
403 Christie Ct., Stewartsville, NJ 08886 USA
Costas B. Chantzis, CEO 


Tel.: 908.387.9276
Fax: 908.387.0447  Email
Home